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“Personal stories are the number one way to impact mental wellbeing.”
James Kemsley - Founder of The Informal
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Why Work With Us?

Working with The Informal

Reducing stress is good business

"Training, workshops and resources such as those provided by The Informal can form an important part of a business's strategy to address the risks of stress, allowing employees to be more confident to talk about the stressors in their lives and the effect they may have on their mental health. In addition it gives line managers and employers more generally the tools to identify and address the risks and help their employees who are struggling. This is not only the right thing to do and reduces the possibility of legal difficulties but makes strong commercial sense."
- Iain Daniels, Health & Safety Barrister

The benefits of working with us

The Informal actively works to change the narrative around mental and physical health.
Here’s just a few benefits of working with us.

Reduce stress related absence
Take your in-house wellbeing to a new level
Reduce psychoanalytic trauma in the workplace
Provide benefits that individual therapy may not
Avoid costly tribunals
Increase focus, motivation and productivity
Save a life

Did you know?

It’s scientifically proven that storytelling decreases stress.

80% of employees don’t currently take up the support offered by their employers. Why? It’s not relatable.

*The Informal

Work-related stress accounts for 57% of all working days lost to ill health, costing over £5billion in the UK alone.

*HSE Gov

Common mental health conditions among employees increased by 60% last year.


49% of workers lose focus at work due to burnout and office stress.


Mental health is the number one cause of absence in the workplace.

Mental health is the number one cause of absence in the workplace. Workplace stress can affect everyone and any occupation. The effects are costly. Diagnosis is difficult, but preventative approaches will help. When it comes to mental and physical health, we know there’s not a one-size-fits-all approach. We encourage companies to think outside the box with support for staff by delivering personal stories which overcome stigma, inspire and encourage individuals to seek the help they need without feeling forced. Using popular culture, humour and real-life experience, we make heavy topics feel less scary; think Ricky Gervais’ ‘After Life’ - after all, there is a reason it's a global success!

We help people validate their own feelings by listening to the stories of others. In a fast-paced, digital world, we focus on human connection. We love digital developments and social media. However, we truly believe, it is the cause of many mental health problems. A hashtag raises awareness but we change behaviours.We take the best bits from social media (storytelling) and bring it to life and hey, if you give us a thumbs up, that’s great!

We understand a company’s most valuable resource is its people, which makes their health and mental wellbeing critical to a business and its success. Our relatable storytelling method is for everyone.